Does your private messaging have to do so much that you need a separate mobile app?

The Verge ran an article today highlighting that Instagram is separating out their private messaging functionality from their app into a standalone app. This is the same move that facebook made a few years ago (which made me uninstall the facebook app instead of installing their messaging app alongside). It's notable that facebook owns instagram, so the people responsible for facebook's app decision may have an influence on instagram's current app decision. But regardless, why is private messaging so heavy that they feel the need for a separate app?

As a user it's frustrating to me that they would need to install 2 apps on my phone. Facebook is one thing. All the facets of facebook should be wrapped up into one thing on my phone so I can compartmentalize all the things that go along with facebook. Instagram is one thing. I think you see where I'm going here.

This kind of highlights the re-emerging need to have a singular app merge and coalesce all the ways of contacting me into one singular feed and being smart enough to respond to you in the same way you contacted me. This was starting to gain traction in the early naughts but died out by the mid naughts. Digsby was the one that I used but I didn't really like the UI on it. I think we could reapproach this problem using modern programming and modern UI and come up with a more effortless system. Hmm, maybe that's the next thing I should build.

Published on 07 December 2017 at 23h39 by Dave, tags , , ,

comment Does your private messaging have to do so much that you need a separate mobile app?

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